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- Deputy Digital Director
Description
Project 26 is the home for Pennsylvania youth who are ready to challenge the far-right's attack on our futures and build a Pennsylvania where Gen-Z can lead and thrive.
In 2025 alone, Trump signed over 200 Executive Orders that have directly impacted millions of Americans and led to:
- The loss of basic human rights and the separation of families due to unjust ICE raids
- A massive increase in the wealth of the top 1% at the expense of basic healthcare and unbiased public media funding
- An economy where tariffs and inflation is so high millions of people are working multiple jobs and still can’t pay their bills
- Widespread feelings of hopelessness and outrage amongst young voters
The outcome of Pennsylvania’s 2026 elections will determine the balance of power in the House which will influence the make-up of Congress, as some of the most competitive congressional races will happen in our backyard. Which will allow us to create a congress that can hold the President accountable to representing the people, not billionaires.
In 2026, young Pennsylvanians will have the opportunity to elect a Governor, who will be instrumental in standing up to a government that has constantly overlooked the youth. At an estimated 793,555 registered voters across the state, Gen-Z has the power to determine the outcomes of these elections–but only if we get organized now.
Since 2023, P26 has built a team of strong youth advocates for Gen-Z, and has worked to create a community for us in politics, through peer-to-peer outreach, —and we’re building a scrappy and innovative team that will organize and inspire thousands of PA youth to vote in both the Primary and General Elections in 2026.
What Will You Do?
Our Deputy Digital Director will support Project 26’s digital strategy statewide. The Deputy Digital Director, in concert with the Digital Director, will oversee the organization’s social media and content creation pipeline and support digital operations spanning our digital organizing efforts to paid media programs, ensuring our online presence drives action in the campus community and translates to votes at the ballot box.
Key Responsibilities
Platform Strategy & Growth
- Own cross-platform strategy for Instagram, TikTok, and emerging platforms
- Monitor analytics daily and adjust strategy in real time
Lead experimentation on trends, formats, and platform shifts
Team Management
- Directly manage two Digital Organizers
- Oversee performance, workflow, and content quality
Coach team members to improve political messaging and platform fluency
Fellowship Integration
- Set quality control standards and ensure message discipline
- Build scalable systems for fellow onboarding, feedback, and performance tracking
Rapid Response & Political Execution
- Lead platform response during breaking political moments
- Ensure content connects electoral stakes to student life
- Align digital messaging with organizing, communications, and data teams
Reporting & Infrastructure
- Maintain dashboards and track KPIs across all accounts
- Identify underperforming accounts and implement growth interventions
Who You Are
- Min 1 year of direct experience in digital communications, political campaigns, advocacy, or social media strategy
- Experience managing staff or leading a digital team
- Deep understanding of Instagram and TikTok growth mechanics
- Strong political instincts & ability to translate complex issues into culturally fluent content
- Comfortable operating in a fast-paced, high-pressure electoral environment
- Passionate about youth civic engagement and student-led power
Strong Plus:
- Experience scaling multi-account digital programs
- Background in Pennsylvania politics or youth organizing
Position Details
- The Deputy Digital Director will report directly to the Digital Director.
- This role is a full-time, hybrid position based in Pennsylvania; This role requires sitting at a desk for long periods of time, and may require some statewide travel.
- Compensation & Hours: Compensation for this role ranges from $6,500 – $7,120/month, and includes PTO, health benefits, and a technology stipend.
- There may be points throughout the year where the Deputy Digital Director is asked to work additional hours and/or weekends.
- Blackout Periods: During key mobilization periods, staff will observe PTO blackout dates. Barring parental, bereavement, or another protected leave class, staff will not be able to take PTO during these times.
- The month of August
- 10 days before a Voter Registration Deadline
- 10 days before a General or Primary election
To Apply: Please submit this short application. Applications will be reviewed on a rolling basis with interviews starting in mid-June.
We are an equal opportunity employer committed to a diverse, inclusive, and equitable workplace. We do not discriminate on the basis of race, color, creed, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, veteran status or any other protected category under local, state or federal law.
We see diversity of all kinds as essential to doing our work well. We strive to build a team that reflects the diverse composition of America itself. We strongly encourage applications from structurally marginalized and under-represented communities and experiences to apply.
